Explore the brand
BrandWhere STRIDE comes from, and what it stands for.Discover
IdentityThe logo, colours, type and icons that make STRIDE recognisable.Discover
ImageryPhotography and motion, shot in the middle of effort.Discover
VoiceHow STRIDE sounds: like a good coach.Discover
MarketingPosters, social, ads and race day, built from one grid.Discover
DownloadsEvery logo, font, icon, template and token in one place.Discover
STRIDE brand centre
Made for minute forty.
Everything you need to make something that looks, sounds and moves like STRIDE.
Welcome to the STRIDE brand centre
Our brand is the promise athletes feel before they read a word: gear that disappears the moment the race starts.
This centre gathers the guidelines, tools and files that keep that promise consistent — on a poster, a start line, a social post or a product page. Every guideline applies to STRIDE teams and partners alike.
Every page ends with its files. When in doubt, start with the downloads.
Start here
The four things people ask for most.
Download the logo
The wordmark in blue, navy and white, and the stripe mark for small spaces.
Get the logo
Take STRIDE to market
Posters, social posts, display ads and race-day kit — every format built from one grid and one key line.
Explore marketing