Welcome to the STRIDE brand centre

Our brand is the promise athletes feel before they read a word: gear that disappears the moment the race starts.

This centre gathers the guidelines, tools and files that keep that promise consistent — on a poster, a start line, a social post or a product page. Every guideline applies to STRIDE teams and partners alike.

Every page ends with its files. When in doubt, start with the downloads.

Start here

The four things people ask for most.

  • Skier in fresh powder

    Download the logo

    The wordmark in blue, navy and white, and the stripe mark for small spaces.

    Get the logo
  • Climber on a sunlit rock face

    Get the font

    Inter Tight, free for print, screen and apps, with the STRIDE type scale.

    See typography
  • Cyclist riding along the shoreline

    Make a poster

    One grid, one key line and one big photograph. Start from the layout.

    See the layout
  • Cyclist climbing a mountain road

    Every file in one place

    Logos, icons, templates and colour tokens, ready to download.

    Open downloads
Road cyclists racing downhill in a tight pack

Take STRIDE to market

Posters, social posts, display ads and race-day kit — every format built from one grid and one key line.

Explore marketing